Monica Sirani graduated from Milan University with a top degree in Media Communications. She moved to London and attended the London College of Fashion completing a master’s, which specialised in Fashion Marketing, Personal Stylist and Image Consulting. While attending LCF, Sirani was a Style Advisor of a highly regarded luxury fashion boutique in London. Author of the books “Professione Personal Shopper” and “la Regina dello Shopping”, she collaborates with different companies and brands, she also worked as a stylist for eBay.it Moda. She offers training courses for companies and to aspiring professionals of the sector. She is the President and founder of the Italian Personal Shopper Association.